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What They Say

"[Donald Kelley] said that the conservation outcomes of the competition had been far greater than he had predicted."

"[Donald Kelley] also tapped into the most recent research on the role peer pressure plays in making ecological choices."

"BrainShift has also assigned characters -- such as El Oso and Ten Pin -- to represent each challenge."

"But a third key message that we lean on...is that you can have a good time doing it."

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Who We Are

The Energy Smackdown is a program of the BrainShift Foundation, Inc., a 501(c)(3) dedicated to empowering individuals, organizations, and communities through experience-based education. More information, see: www.BrainFound.org.

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"It's a journey towards living more lightly on the planet. Using energy and resources in a way that saves money... the Energy Smackdown is a good way to help you do that." Amory Lovins, Rocky Mountain Institute

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To better understand how we might help you to improve the effectiveness of your energy and carbon reduction programs, please respond to the following nine questions.

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Watch the Videos

"So often we know what we can do but you just need a little bit more initiative and oomf to do it. The Energy Smackdown challenges us to actually do something." Steve Lanou, Season One

Get Results

In Phase 2 of the Energy Smackdown, average electricity reduction for all households was 14%; average heating fuel reduction was 17%.

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